Customer Experience Management (CEM)
Do you want to offer your customers an optimal user experience and thus turn these into “enthusiastic ambassadors” of your brand or product?
When it comes to (purchase) decision-making, customers trust each other more than they put their faith in the promises of the company. In the digital environment, this assertion is especially pertinent in the form of communication in the peer-to-peer areas of various forums, communities and social networks. The form of classic marketing communication from company to customer practised up until now is being increasingly replaced.
Customer Experience Management step-by-step
Our model CEM process
CEM is basically composed of three elements, from which a systematic customer experience management strategy can be derived: simplicity, effectiveness and emotion/empathy. Starting point for the strategy development by eviom Strategy Consulting is thus always the client, who demands and expects the three key components referred to above.
We identify important requirements for you and touchpoints for your customers and develop holistic concepts in order to align content, offers and products precisely towards your customers.
The result is a win-win situation for all concerned since happy customers are generally loyal customers.
Our customer experience management services
Many years of experience and truly all-round service
Good reasons for eviom
Satisfied customers are the best accolade
What clients say
“For us, eviom is also a strategic sparring partner for all questions of online marketing and digital trend development. In our close collaboration with eviom, we particularly value the competent, highly-dynamic and top-professional cooperation.”
Silvio Wagner, Bigpoint GmbH
“At MAGGI, we wanted to further strongly develop our digital marketing and e-commerce business. eviom played an important role in this and supported us in the search, content marketing and social media areas in particular. Moreover, it was fun to work with the eviom team because they also implemented the project with passion and the necessary humour, despite the ambitious goals.”
Patrick Swientek, Head of Digital, Maggi GmbH
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