Your e-commerce agency for China!
Do you want to sell your products on the Chinese market? Then you need e-commerce in China!
“Nobody shops offline anymore,” says a Chinese businessman. “Customers mainly buy through smartphones.” Having an online store and promoting products online is currently the most common business strategy in China. In 2019, online retail sales grew to $1.5 trillion, accounting for a quarter of China’s total retail sales and more than the retail sales of the world’s 10 next largest markets combined – markets like the U.S., U.K., Korea and so on.
If you run your business online, it’s a great opportunity to succeed in China. But how? There are several ways to start your e-commerce store:
- The most common way is to set up store on cross-border e-commerce platforms, such as Tmall Global, JD Worldwide and Netease Kaola, which source their own inventory directly from international brands and store it in bonded warehouses closer to China. Over the past four years, Tmall Global has introduced nearly 19,000 overseas brands from 75 countries to Chinese consumers.
- Another option is to own a local e-shop. Local payment methods, such as WeChat and Alipay, make it difficult for foreign companies to enter here. However, implementing local habits of Chinese consumers is worth the effort. They will benefit from higher brand awareness and strong customer loyalty in the long run.
In addition to well-known B2C e-commerce platforms, B2B companies also do business online. Different industries each have different trading platforms. For example, Made-in-China focuses on the apparel, handicraft, automotive, and automation industries.
E-shop of The NorthFace on JD.com
(Tablet + Mobile)
Homepage of The NorthFace
Product site of The NorthFace
Overview of important e-commerce platforms in China:
From planning to implementation
Our China e-commerce processes
Analyze
We analyze the competitors and build a complete e-commerce strategy.
Planning and setup
We will prepare the marketing budget plan and advertising plan for you and help you prepare documents and set up an e-commerce account.
Implement
We operate the entire online shop service, including customer service and manage performance monitoring.
Reports
We provide regular analysis reports and offer professional advice for further optimization.
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What clients say
“As a globally active provider based in Germany, we deliberately looked for the agency profile that eviom offers: Experience in the Chinese B2B business and, at the same time, personal consulting from Germany. The successful course of the project has confirmed our decision. The German-Chinese team at eviom supported us in the strategic analysis as well as in the operative development and expansion of our online marketing activities in channels such as WeChat and Baidu. Thanks to the competent consulting and uncomplicated communication, we were able to set the right course and quickly generate initial successes. We look forward to our further cooperation!”
Alexander Kampschulte, Head of Marketing, WITT-GASETECHNIK GmbH & Co KG
"Siegwerk is a traditional German brand that was successfully relaunched under new Chinese ownership. eviom supported us both in China and in Germany, as well as at trade shows, and developed a concept for repositioning and visibility of the brand in digital media. In addition to the team's extensive digital expertise, their entrepreneurial and success-oriented approach deserves special mention."
Steven I – Chi Lien, CEO, Siegwerk Gebrüder Schuppener GmbH
“We met eviom in Shenzhen, China, on the recommendation of the German Chamber of Commerce (AHK). eviom has helped us to successfully launch our products and services in Germany and Europe and has made a significant contribution to our success with its holistic services in the field of digital sales and marketing. We especially appreciate the close communication with the German-Chinese team as well as eviom’s flexibility and speed. Therefore, our cooperation has already extended to other business areas”.
Jingping Zhang, Founder & CEO, Ruijia Industrial Co. Ltd.
Many years of experience and truly all-round service
Good reasons for eviom
We’re here to help
Your contact partner at eviom
Do you have questions about our China Marketing products and services or do you want to get basic information about digital optimization measures? Simply contact us in German, English or Chinese – we will be happy to help you!
Nicole Schlenz
Digital Marketing Consultant
Phone: +49 89 / 99 82 71 8 00
Email: minyi.huang@eviom.com